About Us

NextGen Persuasion offers world-class expertise in campaign management, fundraising, online communications, and direct mail. Our boutique approach has allowed us to build a reputation for industry-leading creativity, attention to detail, and client service.

We specialize in integrated solutions, delivering clear and consistent messaging across a variety of media. The result: an unparalleled ability to raise money, win votes, and advance causes at all levels of government.

About Jeff Jacobs

NextGen President Jeff Jacobs leads the firm as we work to redefine the standards of excellence in political consulting. A sought-after operative named to Politico's first list of Top 50 Politicos, Mr. Jacobs advises widely-hailed campaigns for offices from mayor to President.


About Joanna Belanger

Director of Financial Strategies Joanna Belanger has raised tens of millions of dollars for the biggest names in the U.S. Senate, including Al Franken and Asst. Majority Leader Dick Durbin. Ms. Belanger has also led high profile statewide and congressional finance operations.


The NextGen Advantage

NextGen’s commitment to innovation keeps them and their clients at the leading edge of public affairs."
--Barry Rubin, Senior Director, InfoUSA

New politico entry

NextGen President Jeff Jacobs - Top 50 Politicos